"How many clicks will this hyperlink get on my website?" A simple question like this should actually get a simple answer, don't you think? The easiest way to do this is to leverage existing platforms, of which Google Analytics is perhaps the best known. But even they fail to keep track of how many people click an off-site hyperlink.…
Making a website is one thing, making the same website shine on social media is another matter. Facebook and Twitter each use their way of presenting a web page: Facebook uses Open Graph, Twitter Cards.…